The End of Forgettable Fishing T-Shirts
A new tee delivered monthly, featuring real waters,
real guides, and the story behind each design.
HOW IT WORKS
Simple. Flexible. No long-term commitment.
Choose Month-to-Month or Prepaid plan.
Each monthly design comes from real American waters — Creek to Coast.
The shirt sparks conversations. The Catch Card fills in the details.
You're covered. If it's not right, we’ll make it right.
WHAT YOU GET
The Premium
SoftLOCK Tee
Water-based inks fuse into the fabric, softening with every wash. Built to move with you, not crack and peel. Feel the difference.
Mapped Out
Catch Cards
Each month, the pursuit is charted.
Species. Gear. Tactics. Insight.
Drawn from expert guides and wild waters.
Don't miss another Month
Once it’s gone, it’s gone.
Designed. Delivered. Worn.
You get a shirt people ask about.
The story comes with it.
Notes from the Field
More than a T-Shirt
CHOOSE YOUR PATH
Every T-shirt Has a Tale. Find Yours.
Month-to-Month
$27 /month. A new shirt monthly. Maximum flexibility, pause or cancel anytime. No long-term commitment.
Prepaid Plan
Starting at $24 /month. 3, 6, or 12-month plans. No renewals. Commit and save. Got a gift card? Launch here.
Gift a Membership
Send a T-shirt and a Tale to the angler in your life. Redeemable with 3, 6, or 12 month prepaid plans.