Finally
The End of Boring
Fishing T-Shirts
Finally
The End of Boring
Fishing T-Shirts
The End of Boring
Fishing T-Shirts
Every T-Shirt has a Tale
Starting at $24/month
Membership
$24/mo
$42†
Welcome Kit (with first T-shirt)
Free
$12
Field Log, Fish Finder pencil, logo sticker
Shipping
Free
$7
Monthly design sticker
Free
$3
Total
$24/mo
† Value of a standalone T-shirt at The Cove
IT'S EASY
Here's How It Works
A new T-shirt delivered every month.
The Bite
Choose Month-to-Month or Prepaid.
Limited edition. Threaded intention. Delivered to your door.
Get Hooked
Every shirt stitches a tale. Each monthly drop maps the waters, the guides, and the path of the pursuit.
The Catch
A field-born fishing T-shirt and bonus gift each month. Stay for the season, or break off when the tides shift.
WHAT YOU GET
More than a T-shirt
The Premium
SoftLOCK Tee
Comfort forged for the long haul. Water-based inks fuse into the fabric, softening with every wash. Built to move with you, not crack and peel. Feel the difference.
Mapped out
Catch Cards
Every month: the pursuit, mapped. Target species. Gear. Guided or solo.
WHERE WE FISH
Creek to Coast
At the source.
Rain, clean and pure.
Streams carve. Rivers rise.
Tides shift and salt pushes in.
Lakes hold the morning still.
Flats breathe. Bays stir. Reefs wait.
From brook trout in eddies,
to blackfin tuna on wrecks.
Where water holds life,
you'll find us.
“Perhaps I should not have been a fisherman, he thought. But that was the thing that I was born for.”
“Perhaps I should not have been a fisherman, he thought. But that was the thing that I was born for.”
— The Old Man and the Sea by Ernest Hemingway
Embrace the unknown.
Feel the tide of anticipation.
What story will your next fishing trip write?
What T-shirt will surface from the depths next month?
“Put yourself in position to receive the unexpected.”
— FIELD NOTE // Future Fishing Historian
CHOOSE YOUR PATH
Every pursuit begins with a choice
Month-to-Month
$27 /month. Cancel or update anytime, risk-free. No long-term commitment, just one pursuit at a time.
Prepaid Plan
Starting at $24 /month. 3, 6 ,or 12 month plans. No renewals. Commit and save. Got a gift card? Launch here.
Gift a Membership
Send a T-shirt and a Tale to the angler in your life. Redeemable with 3, 6, or 12 month prepaid plans.
All plans include FREE SHIPPING